There’s been a lot of talk about mobile lately. To be fair, the chatter has been going on for a few years, but it finally appears we’re approaching a tipping...
2015 Challenges and Opportunities
2015 could be a pivotal growth year for your nonprofit! With so many challenges, and so many great opportunities, nonprofits need to focus on a number of key areas in...
Optimization: The Secret Weapon In Online Fundraising
Many nonprofits are taking advantage of optimization testing to conduct small experiments that drive huge increases in revenue. If optimization testing isn’t in your organization’s digital plan for the year,...
Using Data To Drive Donor Insights
What data points does your nonprofit use to develop insights and new strategies to better engage your constituents? If you're like most nonprofits, it probably depends which department head you...
8 Tips to Kickstart Your Major Gift Efforts
[bctt tweet="Kickstart your major gift efforts by focusing on these eight simple, but often missed steps:"] 1. Write a plan: What are the organization's goals for the year, and what...
Happy New Year!
I can't believe it's already 2015! If you're anything like me, you probably don't have a ton of free time to surf the web looking for the best marketing &...