The success of middle and major donor direct response campaigns

I’ve just reviewed results from three middle/major donor integrated direct response fundraising campaigns that my teams managed for various social service organizations over the last year. The numbers are astonishing! We’ll get to those in a second. First, I want to share some of the negative myths we’ve dealt with around these campaigns, and why […]

How fast do you respond to your major and planned gift donors?

Greg Warner from MarketSmart just posted asking some pointed questions about how well nonprofits follow-up with their most important donors.

Most organizations these days are talking about donor experience. How do we improve the donor experience? What can be done to provide a unique, engaging experience for donors? And yet many of those same organizations are failing at this key component that Greg highlights.

If you want to create a great experience for your donors, make sure you’re following Greg’s recommendations.

Cultivating trust-based relationships with major donors

An excerpt from "Rainmaking: The Fundraiser's Guide to Landing Big Gifts"

How exactly DO you build trust with donors? What are some of the most effective tools and and strategies you can use to develop authentic, trusting relationships with donors? If you want to build the kind of donor relationships that lead to transformational giving, you need to make donors feel and understand that you’re invested […]

10 bad decisions nonprofits make

That cost them millions of dollars in lost revenue

I’m going to rant for a minute here. Over the last six months I’ve explored more than five dozen nonprofit development operations, and in many ways I’ve been disappointed at what I’ve seen. That’s not to say that these programs are failures, or that the people in these organizations aren’t doing good and meaningful work. […]

Rainmaking invades Canada!

Rainmaking invades Canada

Rainmaking invaded Canada last month!

This is my friend Dwayne Benson who leads the major gift team at Union Gospel Mission in Vancouver, BC. I’m honored and excited to know that Dwayne is using my book to train his entire staff to build better donor relationships. Adopting the tips in Rainmaking will help them raise more money to change the lives of Vancouver’s most vulnerable citizens.

 

8 ideas to raise more money from middle and major donors

Tips from Rainmaking: The Fundraiser's Guide to Landing Big Gifts

I’ve shared these 8 key ideas with over 50 nonprofits in the last two months. Over the next two months I’ll be with 30-50 more nonprofits sharing the same thoughts and tips. Chances are, your nonprofit could benefit from these key tips, as well as the full strategy in my book. Change the way you engage your middle […]