Exclusive: Register For Rainmaking Training Today
I’m thrilled to announce the launch of my newest initiative, Rainmaking Training. This is a 10-week web-based major gift training program based on my book, Rainmaking: The Fundraiser’s Guide To Landing Big Gifts.
Registration is only open for the next 10 days. You can get more info and register here.
As I continue with the second installment in this series on the biggest mistakes nonprofits make, I’ve asked veteran nonprofit executive and fundraising consultant, Jim Shapiro, to share his thoughts on two of the biggest mistakes we in the sector make. Here’s what Jim had to say… (1) Most organizations make their fundraising too complex, […]
Middle donors, like middle children, are often overlooked. Most nonprofits have defined major gift programs, and annual giving programs for lower level donors. Very few, however, spend the effort to create strategies aimed at their mid-level givers. This is a HUGE mistake! Join me for a webinar (Thursday, Sept 10, 10am PDT) where I’ll share the characteristics that […]
Last month Marc A. Pitman wrote on the myth of donor fatigue. Something Marc said stuck with me, and hit home like a hammer when I got an email solicitation from Catholic Charities USA (below). First, check out what Marc said on the topic of donor fatigue – the myths – and the realities: The […]
I get this question all the time! And I’m sure there are a lot of people who will disagree with me on this topic. My standard response to development directors and executive directors who ask this question is a resounding, ABSOLUTELY! The most frequent argument against including reply envelopes in thank you letters is that […]
This is a widely believed fundraising myth. It’s one that I personally hear at least monthly – if not weekly. The thinking is that because major donors give more money, they don’t want to get your organization’s regular direct mail solicitations. This is installment six of seven in my Fundraising Myth Busters series. If you […]