18 Steps to Maximize Year-End Giving

Make the most of your Q4 fundraising efforts!

Over the next three months nonprofits will raise over 30% of their annual revenue. Some of you might even raise as much as 50% of your budget between now and year-end. With that kind of opportunity in front of you, it’s essential that you’re focused on the activities that will get you the most leverage […]

If your fundraising agency does this, fire them.

Yesterday I was advising a friend who is Executive Director at an organization I’m very fond of. I was shocked at a recommendation she received from her fundraising agency. It went something like this… “Don’t send a summer direct mail appeal because it’s too expensive. We think direct mail works for big nonprofits, but small […]

The success of middle and major donor direct response campaigns

I’ve just reviewed results from three middle/major donor integrated direct response fundraising campaigns that my teams managed for various social service organizations over the last year. The numbers are astonishing! We’ll get to those in a second. First, I want to share some of the negative myths we’ve dealt with around these campaigns, and why […]

7 #Nonprofit Blog Posts You Shouldn’t Miss

If you’re like the dozens of other fundraisers I know, chances are you’re pretty busy these days. But you still want to be learning and sharpening your skills too. Here’s a quick roundup of 7 of my most popular posts from the last 30 days. These posts cover employee engagement, strategic planning, donor retention, online […]