Fundraising Best Practice Series: Volume 1, Direct Mail

This is the first installment in a series of 10 posts dedicated to fundraising best practices.  Once a week for the next 10 weeks, I’ll cover another best practice topic.  The areas I’ll explore are: Direct Mail E-mail Fundraising Online Donation Pages Thank You Receipting Social Media Fundraising Events Upgrading Donors Stewardship Strategies Cultivating Major […]

Six Ways to Engage the Entrepreneurial Donor

Every major donor is different.  Your cultivation process should be tailored to meet the specific needs and expectations of each donor. And remember, beyond the need for customized cultivation strategies, within the sphere of major gift donors, the entrepreneur is an even more unique animal. Entrepreneurs are often self-made success stories, and they value those […]

Want to raise more money? Learn to play nice together!

Do you remember when you were 7, and that kid next door had all the cool toys?  You so desperately wanted to play with them, but he wouldn’t let you.  He’d say things like, No! These are my toys – go get your own!  So instead, you went out and got your own toys.  But […]

5 Steps to Major Gift Success

I can’t believe we’re nearly halfway through 2011.  Where the heck did the first half of the year go!?! Approaching the month of June means you’ve got just about six months to close as many major gifts as you can to ensure the financial security of your organization.  If you follow these five steps, you’ve […]

Social Media: Effective Fundraising Tool, or the Nonprofit’s Sacred Cow?

An intense debate is brewing across the nonprofit sector right now.  Chances are you’ve probably been party to this debate, whether on the pro or con side of the discussion. At the heart of this debate lies question, what is the appropriate role of social media for nonprofits?  Is it an effective fundraising tool, or an expensive […]

How will YOU celebrate Memorial Day?

As Memorial Day approaches, I’m reminded how grateful I am for the freedoms that we have in this nation.  And the cost that so many men and women have paid to protect those freedoms and keep our families safe. While you’re enjoying an extra day off work and celebrating the holiday with friends and family […]