We increased our newsletter revenue by 1,000%. Here’s how…

Back in 2009 at Gillette Children’s Hospital Foundation we had a problem. Our newsletter, Momentum, was an institution unto itself. It won multiple communications awards. The staff raved about it. The CEO loved her nearly full-page column. It was packed full of insider information. Articles about new technology being used at the hospital. Informative columns […]

Improve your hospital fundraising with 71 FREE education sessions!

The schedule for the upcoming Hospital Fundraising Summit has just been finalized. This exciting and FREE event is packed with 71 presentations from 48 expert speakers over an 7 day period. This is a great learning opportunity for anyone involved in healthcare philanthropy, or anyone looking to get into the business. If you’re unable to attend […]

Using technology to increase nonprofit capacity

For profit organizations have long embraced technology – specifically sophisticated CRM systems – to capture data and help them better engage, communicate and enhance relationships with their customers. This is an area where nonprofits can reap significant benefit by having the right tools, the right people to utilize them, and smart business rules that help […]

2015 Challenges and Opportunities

2015 could be a pivotal growth year for your nonprofit! With so many challenges, and so many great opportunities, nonprofits need to focus on a number of key areas in order to grow. Three of the most challenging areas are major gifts, digital fundraising, and integrated marketing. I want to hear from you.  What are […]

Using Data To Drive Donor Insights

What data points does your nonprofit use to develop insights and new strategies to better engage your constituents? If you’re like most nonprofits, it probably depends which department head you ask. Development maintains the donor database that houses biographical data (i.e., name, address, etc.) and transaction data (i.e., date and amount of most recent, last […]

8 Tips to Kickstart Your Major Gift Efforts

1. Write a plan: What are the organization’s goals for the year, and what will it cost to fund them? How much $ do you have to invest in your major gift program, and what ROI do you need to deliver? Who will be responsible for managing the program, cultivating donor relationships, making the ask, […]