Year-end digital fundraising tips from Roy Jones Reports

  My good buddy Roy Jones nails it once again with this great and timely read, 4th Quarter Check List – Pump Up Your Digital RIGHT NOW! I’m especially pleased to see him focus on the value of Search Engine Marketing (SEM) in Q4.  Most nonprofits haven’t even stumbled onto SEM yet, and that’s unfortunate.  […]

Social Media: Effective Fundraising Tool, or the Nonprofit’s Sacred Cow?

An intense debate is brewing across the nonprofit sector right now.  Chances are you’ve probably been party to this debate, whether on the pro or con side of the discussion. At the heart of this debate lies question, what is the appropriate role of social media for nonprofits?  Is it an effective fundraising tool, or an expensive […]

6 Tips to Improve Your Online Donor Experience (and Results)

1. Understand the purpose of your site Sure, you want to build awareness, share information, and educate the public about your organization and your cause.  I get it.  That’s what every organization wants.  But let’s be honest.  The purpose of your site is to RAISE MONEY!  So many organizations miss the mark on this.  They […]

Insights from Russ Reid’s 2011 Development Conference

It’s just after 8:00 a.m., and I’m 30,000 feet over Los Angeles right now, headed home from the 21st Annual Leadership and Development conference put on by Russ Reid.  What a great week of learning, sharing and connecting with nonprofit leaders from around the U.S. and Canada. This is an amazing conference put on by […]

Welcome!

Welcome to my new home on the web!  I’m glad that you could stop by for a minute. As a fundraising consultant, I travel the nation meeting with nonprofits of all shapes and sizes.  These experiences have taught me so much about the nonprofit sector, fundraising strategy and leadership.  This blog is my attempt to give […]

Mobile giving, the Red Cross, and your nonprofit

Interesting update on Mobile Giving from Philanthropy Journal today. Nonprofits find texting tough way to raise money While the Red Cross raised over $30 million by mobile phones after the Haiti earthquake, triggering a rush by nonprofits to try to raise money through text-messaging, reproducing those results has been tough for most groups, often because the […]