Direct mail is one of the most effective tools you can use to acquire new donors, cultivate life-long relationships with existing supporters, and raise significant revenue in the process. Building an effective direct mail fundraising program takes time, investment, and a deep understanding of donor behavior. Don’t just assume you know how to do it right though. Direct mail fundraising is a science unique unto itself.
Check out these posts for tips and tools to help you build or improve your direct mail program:
1. Direct Mail Fundraising: Is it right for your nonprofit?
2. Direct Mail: Testing 1, 2, 3
3. 3 Keys to Successful Direct Mail Fundraising
4. Four reasons your nonprofit needs direct mail
5. 6 questions that can improve your nonprofit copy
6. Fundraising Best Practice Series: Volume 1, Direct Mail
7. 23 Question for More Effective Fundraising Copy
8. Direct Mail Fundraising Tip of the Week #1
9. Direct Mail Fundraising Tip of the Week #2
10. Direct Mail Fundraising Tip of the Week #3
11. Direct Mail Fundraising Tip of the Week #4
12. Direct Mail Fundraising Tip of the Week #5
13. Direct Mail Fundraising Tip of the Week #6
14. Direct Mail Fundraising Tip of the Week #7
15. Direct Mail Fundraising Tip of the Week #8
16. Direct Mail Fundraising Tip of the Week #9
17. Direct Mail Fundraising Tip of the Week #10
18. Direct Mail Fundraising Tip of the Week #11
19. Direct Mail Fundraising Tip of the Week #12
20. Direct Mail Fundraising Tip of the Week #13
21. Direct Mail Fundraising Tip of the Week #14
22. Direct Mail Fundraising Tip of the Week #15
23. Direct Mail Fundraising Tip of the Week #16
24. Direct Mail Fundraising Tip of the Week #17
25. Direct Mail Fundraising Tip of the Week #18
26. Direct Mail Fundraising Tip of the Week #19
27. Direct Mail Fundraising Tip of the Week #20
28. Direct Mail Fundraising Tip of the Week #21
29. Direct Mail Fundraising Tip of the Week #22
30. Direct Mail Fundraising Tip of the Week #23
31. Direct Mail Fundraising Tip of the Week #24
32. Direct Mail Fundraising Tip of the Week #25
33. Direct Mail Fundraising Tip of the Week #26
34. Direct Mail Fundraising Tip of the Week #27
35. Direct Mail Fundraising Tip of the Week #28
36. Direct Mail Fundraising Tip of the Week #29
37. Direct Mail Fail – Alumni Acquisition Package
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3 pings
Direct Mail vs. Digital: The Battle Continues | says:
June 14, 2012 at 8:48 pm (UTC -5 )
[...] Direct Mail [...]
6 Steps to Integrated Fundraising for Small Charities | says:
June 18, 2012 at 11:09 am (UTC -5 )
[...] Direct Mail [...]
How to Hire a Nonprofit Marketing Director | says:
July 2, 2012 at 11:31 am (UTC -5 )
[...] Direct Mail [...]