8 ideas to raise more money from middle and major donors

Tips from Rainmaking: The Fundraiser's Guide to Landing Big Gifts

I’ve shared these 8 key ideas with over 50 nonprofits in the last two months. Over the next two months I’ll be with 30-50 more nonprofits sharing the same thoughts and tips. Chances are, your nonprofit could benefit from these key tips, as well as the full strategy in my book. Change the way you engage your middle […]

Your donors are tired of being crappily asked

Last month Marc A. Pitman wrote on the myth of donor fatigue. Something Marc said stuck with me, and hit home like a hammer when I got an email solicitation from Catholic Charities USA (below). First, check out what Marc said on the topic of donor fatigue – the myths – and the realities: The […]

Should you include a reply envelope in your thank you letters?

I get this question all the time! And I’m sure there are a lot of people who will disagree with me on this topic. My standard response to development directors and executive directors who ask this question is a resounding, ABSOLUTELY! The most frequent argument against including reply envelopes in thank you letters is that […]

10 Fundraising Best Practices

As you launch your 2012 fundraising program, I hope these 10 Fundraising Best Practices from 2011 add value to your efforts. 1. Direct Mail 2. E-mail 3. Online Donation Pages 4. Thank You Receipting 5. Social Media 6. Special Events 7. Upgrading Donors 8. Cultivating Major Donors 9. Planned Gift Prospecting 10. Donor Stewardship

Fundraising Best Practice Series: Volume 10, Donor Stewardship

This final installment of the Fundraising Best Practice Series focuses on donor stewardship.  It’s fitting given that many of you are probably knee deep in thank you notes, thank you calls and visits to round out the 2011 holiday giving rush. When I think about the word stewardship, I think of the responsibility of taking care […]

Fundraising Best Practice Series: Volume 4, Thank You Receipting

What better time of year is there than Thanksgiving week to talk about thanking your donors? This week’s best practice area covers the thank you process, and what you can do to improve your organization’s fundraising outcomes by fine-tuning your thank you receipting process. Before we get into tips & tactics though, I want to […]