Why your nonprofit story needs tension and emotion

Tension is the element of story-telling you need to communicate well in the midst of your organization’s crisis moment. ¬†Tension draws the audience into the experience…Emotions are an essential part to a master storyteller’s repertoire. That’s from Dan Portnoy’s newly released book, The Non-Profit Narrative. ¬†I couldn’t agree with Dan more on this point, except […]