Improve your hospital fundraising with 71 FREE education sessions!

The schedule for the upcoming Hospital Fundraising Summit has just been finalized. This exciting and FREE event is packed with 71 presentations from 48 expert speakers over an 7 day period. This is a great learning opportunity for anyone involved in healthcare philanthropy, or anyone looking to get into the business. If you’re unable to attend […]

Optimization: The Secret Weapon In Online Fundraising

Many nonprofits are taking advantage of optimization testing to conduct small experiments that drive huge increases in revenue. If optimization testing isn’t in your organization’s digital plan for the year, add it now. For a relatively small investment, you could reap significant gains in online fundraising. What is optimization testing, you ask? A/B split testing […]

Fundraising Best Practice Series: Volume 1, Direct Mail

This is the first installment in a series of 10 posts dedicated to fundraising best practices.  Once a week for the next 10 weeks, I’ll cover another best practice topic.  The areas I’ll explore are: Direct Mail E-mail Fundraising Online Donation Pages Thank You Receipting Social Media Fundraising Events Upgrading Donors Stewardship Strategies Cultivating Major […]