Should you include a reply envelope in your thank you letters?

I get this question all the time! And I’m sure there are a lot of people who will disagree with me on this topic. My standard response to development directors and executive directors who ask this question is a resounding, ABSOLUTELY! The most frequent argument against including reply envelopes in thank you letters is that […]

Fundraising Best Practice Series: Volume 4, Thank You Receipting

What better time of year is there than Thanksgiving week to talk about thanking your donors? This week’s best practice area covers the thank you process, and what you can do to improve your organization’s fundraising outcomes by fine-tuning your thank you receipting process. Before we get into tips & tactics though, I want to […]

Thank You Receipts: Are You Missing a Critical Opportunity?

Recently I made contributions to two nonprofit organizations.  One in the Midwest, the other on the East Coast.  Both very well respected, regional organizations.  My contributions weren’t huge.  Just $25 each.  But $25 isn’t a bad first time gift for most organizations. This afternoon I went out to the mailbox and found two receipts, one […]