Middle donors, like middle children, are often overlooked. Most nonprofits have defined major gift programs, and annual giving programs for lower level donors. Very few, however, spend the effort to create strategies aimed at their mid-level givers. This is a HUGE mistake!
Join me for a webinar (Thursday, Sept 10, 10am PDT) where I’ll share the characteristics that make middle donors unique. You’ll learn the best (and worst) ways to engage these donors to deepen their commitment (and giving) to your org, AND we’ll look at three case studies to see the specific tactics other nonprofits have used to increase middle donor giving by as much as 400%.
REGISTER TODAY! http://buff.ly/1IfDlCf